by Mark Greenfield | Mar 8, 2017 | Blog, Conferences, management
I’m happy to announce that I will be keynoting the 2017 OmniUpdate User Training Conference which is being held in San Diego on April 2 -6. The title of my talk is “Why the Web Matters – A Call to Action for Higher Ed to Get Digital Right”....
by Mark Greenfield | Jan 23, 2017 | Books
I recently had the opportunity to read The Enrollment Growth Playbook, a free resource from Helix Education. Higher education institutions face the daunting task of recruiting students in a hyper-competitive market and this book does an excellent job of laying the...
by Mark Greenfield | Jul 20, 2016 | Blog, Conferences, User Centered Design
In two weeks I’ll be making the trek back to my old stomping grounds in Denver for the 2016 eduWeb Digital Summit which is running from August 1-4. I will be teaching a morning workshop on August 1st on “Guerilla UCD: A Practical Approach to User Centered...
by Mark Greenfield | Jun 3, 2016 | Blog, Conferences, Speaking, User Centered Design, Website Reviews
In two weeks I will be making my annual trek down to State College for Elements: The Web Conference at Penn State. I first presented at this conference 10 years ago and it has always been one of my favorite events. I will be giving a talk on Web Redesign Done Right...
by Mark Greenfield | Feb 2, 2016 | management
We all intuitively know that broken links are bad. Links are the foundation of the Web and when they don’t work the user experience suffers, SEO suffers, and credibility suffers. But let’s take this a step farther. Are there real financial ramifications...