Comments on: Does Your College Have a CMO (Community Management Officer)? http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/ Higher Education Web Consulting Fri, 03 Feb 2012 13:24:51 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Jeremy Dubois http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-5554 Jeremy Dubois Tue, 13 Jan 2009 17:39:33 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-5554 Social communities continue to grow at an astounding pace. It only makes sense that institutions of higher learning would begin to focus some of their resources at the social realm. If I were you I would begin mailing that position description to the institutions that you would like to work for...who knows what may come of it! Social communities continue to grow at an astounding pace. It only makes sense that institutions of higher learning would begin to focus some of their resources at the social realm. If I were you I would begin mailing that position description to the institutions that you would like to work for…who knows what may come of it!

]]> By: Arica http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-5274 Arica Thu, 25 Dec 2008 04:25:25 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-5274 Great tips, thanks! Great tips, thanks!

]]> By: college reviews http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3926 college reviews Mon, 03 Nov 2008 17:14:48 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3926 It is extremely exciting and unnerving to see that social media is changing the dynamics of learning and technology. Students of today are smart in ways that are foreign to their parents, and teachers. I see the need for educating the older generation as well as our youth. This is a way of life and we must accept it, or get lost in the journey. It is extremely exciting and unnerving to see that social media is changing the dynamics of learning and technology. Students of today are smart in ways that are foreign to their parents, and teachers. I see the need for educating the older generation as well as our youth. This is a way of life and we must accept it, or get lost in the journey.

]]> By: creative agency http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3654 creative agency Wed, 22 Oct 2008 23:10:59 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3654 Certainly at agency level monitoring social networks is becoming more common so this will become the norm soon. Certainly at agency level monitoring social networks is becoming more common so this will become the norm soon.

]]> By: Ultimate School Guide http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3253 Ultimate School Guide Mon, 06 Oct 2008 19:56:33 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3253 It will also be interesting to see when/if higher learning institutions start to actually teach this "social" stuff. In fact, that might be one way to go about the overall advancement of the social media agenda: create positions like the CMO, and have that position also be an instructor at the school offering SMO 101, or something similar. Heck, the students would likely know more than the instructor, but that would just reinforce the concepts of the course! It will also be interesting to see when/if higher learning institutions start to actually teach this “social” stuff. In fact, that might be one way to go about the overall advancement of the social media agenda: create positions like the CMO, and have that position also be an instructor at the school offering SMO 101, or something similar. Heck, the students would likely know more than the instructor, but that would just reinforce the concepts of the course!

]]> By: social media monitoring http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3193 social media monitoring Wed, 01 Oct 2008 23:33:19 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3193 The internet has made the job of the publicist even harder as individuals now have a greater platform to communicate their opinions. It first started with forums although it was easy enough to contact the forum owners to moderate any unfavourible posts. Now with social media like blogs where it is the individual who is in control of the publication of their comments, a social media monitoring tool is essential to automate the process of staying on top of the communication that is being published to the wider world. The internet has made the job of the publicist even harder as individuals now have a greater platform to communicate their opinions.

It first started with forums although it was easy enough to contact the forum owners to moderate any unfavourible posts.

Now with social media like blogs where it is the individual who is in control of the publication of their comments, a social media monitoring tool is essential to automate the process of staying on top of the communication that is being published to the wider world.

]]> By: social media monitoring http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3046 social media monitoring Thu, 25 Sep 2008 06:06:42 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-3046 Brand management use to only be related to what appeared in the media but these days the end users are publishing their thoughts very easily with social media tools. There are now services and tools offering social media monitoring. I think this space will grow as traditional PR agencies will need to stay on top of this unauthorised, spontaneous expression of thought. Brand management use to only be related to what appeared in the media but these days the end users are publishing their thoughts very easily with social media tools.

There are now services and tools offering social media monitoring. I think this space will grow as traditional PR agencies will need to stay on top of this unauthorised, spontaneous expression of thought.

]]> By: College Support http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1862 College Support Sat, 19 Jul 2008 09:01:35 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1862 Wow, I can't beleive what I am reading . My wife works at target inc and she told me that they have created a position similar to this. Just when you think a ideas is yours, somebody else comes along and suprises you. This is a excellent idea to implement for college because it gives colleges the upper hand on blogging and social media. Wow, I can’t beleive what I am reading . My wife works at target inc and she told me that they have created a position similar to this. Just when you think a ideas is yours, somebody else comes along and suprises you. This is a excellent idea to implement for college because it gives colleges the upper hand on blogging and social media.

]]> By: dreamlake http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1775 dreamlake Tue, 01 Jul 2008 18:27:45 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1775 Thanks much for posting. Lot of helpful information here... 2006 was about ?What is social media? and ?Why does it matter?. Business blogging, flogs, podcasting and second life were the hot topics. 2007 was about ?How do I deploy social media?. Companies started to integrate Social Media up and down and side to side in the organization, both externally as well as internally. 2008 is about social media strategy and campaing. So job of CMO can be really exciting and much in demand. Thanks much for posting. Lot of helpful information here… 2006 was about ?What is social media? and ?Why does it matter?. Business blogging, flogs, podcasting and second life were the hot topics. 2007 was about ?How do I deploy social media?. Companies started to integrate Social Media up and down and side to side in the organization, both externally as well as internally. 2008 is about social media strategy and campaing. So job of CMO can be really exciting and much in demand.

]]> By: Compound Bows http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1763 Compound Bows Sun, 29 Jun 2008 14:12:33 +0000 http://www.markgr.com/does-your-college-have-a-cmo-community-management-officer/#comment-1763 Very great post! I think that these kind of positions will become more and more critical in the future. Since the social networks have become today's marketplace, they will eventually also become a learning platform, for educational services. This is the trend I believe we are going to see for the next couple of years. And therefore these kind of positions are most likely also going to be adopted by the higher eds. The same shift we have seen in business will eventually also translate into the eds. Very great post! I think that these kind of positions will become more and more critical in the future. Since the social networks have become today’s marketplace, they will eventually also become a learning platform, for educational services. This is the trend I believe we are going to see for the next couple of years. And therefore these kind of positions are most likely also going to be adopted by the higher eds. The same shift we have seen in business will eventually also translate into the eds.

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