SUNYCUAD 2015

Managing the Unmanageable: Digital Governance in Higher Education
June 4, 2015
Rochester, New York

Abstract

Higher education presents many unique challenges that make it difficult to fully leverage the power and potential of the digital, which includes the web, social and mobile. Multiple missions, silos, consensus decision making, multiple audiences with disparate needs, corporate expectations on a not-for-profit budget, campus politics and decentralized organizational structures all combine to create a very demanding environment. But with digital growing in importance, it is now critical to overcome these challenges.

Completely updated for 2015, this presentation will show how digital governance and management is essential to achieve a sustainable, efficient and cost-effective digital presence. Topics will include: how to educate senior leadership on the importance of digital; the relationship between governance, strategy, operational management and evaluation; how to create a digital governance charter that balances autonomy with accountability; a review of the pros and cons of various governance models, committee structures and reporting structures; and how to make digital governance work in a decentralized organizational model.

 

Slide Deck (PDF  8mb)