I’ve just returned from a long, wonderful day at the 2009 Ride For Roswell.  I was both a participant and an “embedded reporter” using social media to cover the event as it happened. ( see UB to Embed Twitter Reporters at Roswell Ride )

I learned a lot today about using social media to cover an event like this. While I process those thoughts, let me share with you the following video that I shot while riding in the peloton as it reached the finish line at UB, always one of the highlights of the Ride: