Born to Be Wired: Technology, Communication and the Millennial Generation
This presentation focuses on the intersection of the communications revolution and the millennial generation, and the impact on college campuses.
The ongoing communications revolution combined with the coming of the Millennial generation and their love of technology will have a profound impact on college campuses. For the Millennial generation, the Internet is now the hub for all their activities which will increase the importance of university Web sites. Millennial students (and their parents) are behaving as customers who actively compare programs and services to make choices on their college education. Their expectation is a 24/7 service culture – always on, always connected – anytime, anywhere.
Part economics, part sociology, and part IT, this presentation will provide historical context for the communications revolution, an overview of the characteristics and traits of the Millennial generation, and a review of the communication technologies that appeal to Millennials including IM, Blogs, RSS, Podcasting and text messaging.