Today’s noteworthy tweet comes from David Meerman Scott:
Facebook amplifies the false information and polarizing content of cults because it’s what the systems have been trained to do! https://t.co/soQZbUFBOF
— David Meerman Scott (@dmscott) February 11, 2022
This tweet links to a blog post written by David in August, 2021 titled “When Fandom Turns Into a Cult“. In this post David reiterates his belief that the Facebook algorithm to be the most destructive technology ever invented. He says “When the destructive nature of the Facebook algorithm meets the language of a cult, many people are sucked into the resulting vortex of misinformation.” I have to agree. Social media in general, and Facebook in particular, have taken a turn for the worse since the early years.