Social Networking Resources

In 2008, I plan on writing and speaking extensively on Social Networks, with special attention paid to niche or vertical social networks. Here are a few of the blogs that I currently follow on Social Networking: Many 2 Many Communities Dominate Brands apophenia (Danah...

Social Networks and the Long Tail

Over the past few months I’ve been happy to see many of my colleagues at UB and other institutions starting to use social networks. Not only are they on sites like Facebook and LinkedIn, they are actively using them to build relationships. The next step will be...

Engage or Die

I’ve been reading numerous articles lately on how to leverage the power of social computing to bring marketing and public relations into the 21st century. I recently came across The Future of Communications – A Manifesto for Integrating Social Media into...