by Mark Greenfield | Feb 9, 2011 | Blog, Governance
I was digging through some old files last night and came across the slide deck of a workshop I taught in 1998 on creating quality web sites. The third slide in the deck included the headline from an article that stated “Most Web Sites Are Bad, Really...
by Mark Greenfield | Jan 24, 2011 | Blog, Governance
Last week I attended a very informative webinar by Lisa Welchman on web standards called “The Impossible Dream: Defining and Implementing Corporate Web Standards.” Web standards are a major component of a holistic web governance and management model. Instituting web...
by Mark Greenfield | Jan 13, 2011 | Blog, Governance
I’ve been giving a lot of thought lately to the state of higher education web sites. IMHO – we are approaching an important crossroad in the development of web communications and services on college campuses. There are two converging trends that will require us...
by Mark Greenfield | Nov 9, 2010 | Blog, Conferences, Governance, Social Media, User Centered Design
Last week I was in Aarhus Denmark for the J Boye Conference and it was everything I expected and more. For me this conference is a perfect compliment to the conferences I attend that focus exclusively on higher education. Here are my highlights and key takeaways:...
by Mark Greenfield | Jun 25, 2010 | Blog, Conferences, Governance, Social Media
I will be teaching a three hour workshop next month on “Creating a Comprehensive Social Media Framework” at the 2010 eduWEB conference which is being held July 26-28, 2010 in Chicago. I have worked with dozens of colleges and universities across the globe on their...
by Mark Greenfield | Jun 2, 2010 | Blog, Conferences, Governance, management, Social Media
Tuesday, June 8 1:15 pm – 3:15 pm (eastern) Originating from the 2010 Penn State Web Conference HashTag #hesmlaw Come join me at this virtual summit as we explore the legal ramifications of the use of social media in higher education. It is important for social...