by Mark Greenfield | Aug 19, 2015 | Blog, Conferences, Governance, leadership, management
The importance of web leadership can not be understated. The success of an organization’s web efforts are directly related to the leadership skills of the web team. In addition to traditional leadership traits, web leaders have the ability to integrate the web and...
by Mark Greenfield | Aug 17, 2015 | Governance, management, Speaking, User Centered Design
During my talks at the recent eduWeb Digital Summit in Chicago a common theme was website redesign. I am always amazed at the number of campuses in the process of redesigning their sites. At eduWeb over half the people I talked with were in redesign mode. Many...
by Mark Greenfield | Oct 1, 2012 | Governance, leadership, management
The inaugural HighEdWed Leadership Academy starts next Sunday in Milwaukee in conjunction with the 2012 HighEdWeb Annual Conference. One the main goals of the Leadership Academy is to demonstrate how developing leadership skills can help web professionals deal with...
by Mark Greenfield | Feb 24, 2012 | Blog, Governance
This afternoon at 1pm CST/ 2pm EST I will be on Friday After Class (#FAC). This is a “live chat series with higher education industry experts who will engage audience members in a discussion of tips, resources, and strategies related to smart marketing in higher...
by Mark Greenfield | Oct 31, 2011 | Blog, Governance
I am pleased to announce the launch of the Digital Governance Journal. The DGJ will be an evolving forum for the discussion of digital strategy and governance issues focusing on specific senior management concerns affecting all industries. I will be making...
by Mark Greenfield | Jun 3, 2011 | Blog, Governance
I have been on the road this spring spreading the gospel of web governance, including a recent appearance on higheredlive. While web governance may not be the most exciting topic I speak on, it is the most important. My main message to higher ed web professionals is...