by Mark Greenfield | Feb 6, 2008 | Blog, management, Web 2.0
As I sat watching the results of Super Tuesday last night, I was reminded of one of my favorite books on the Internet and the power of Web 2.0. The Revolution Will Not Be Televised (Democracy, The Internet, and the Overthrow of Everything) was written by Joe Trippi,...
by Mark Greenfield | Feb 1, 2008 | Blog, highedwebflat, management
As we prepare for higher ed web development to get flattened, what is the one thing that can not be outsourced? The answer comes from my colleague Diane Kubarek from Cornell. When I posed this questioned to her during lunch at HighEdWebDev 2007, her immediate answer...
by Mark Greenfield | Jan 14, 2008 | management, Web 2.0
The Boston Globe just published an interesting article called Colleges turn to Web tools in hunt for ’08 freshmen. While most of the information is not news to higher education web professionals, it is another arrow in the quiver when convincing administrators...
by Mark Greenfield | Nov 13, 2007 | Blog, management, Social Networks, Web 2.0
The time has come to think outside the proverbial box. It is no longer about your web site. Instead, it is about your web presence. Information and commentary on your school is no longer confined to your site, but instead lives in numerous places including Facebook,...
by Mark Greenfield | Nov 7, 2007 | Blog, highedwebflat, management
I just finished reading A University for the 21st Century. The author is James Duderstadt, President Emeritus at the University of Michigan. I would recommend this book for anyone interested in the challenges and opportunities for higher education in the new...
by Mark Greenfield | Oct 24, 2007 | Blog, Future, management, Read/Write Web, Web 2.0
A common refrain at HighEdWebDev2007 and other conferences I’ve attended recently has been the frustration many of us feel when trying to convince management that “radical transparency” is a good idea, that allowing students to blog without editorial...